About Orange Owl:
Orange Owl is a B2B marketing agency dedicated to crafting customized marketing strategies that drive sustainable growth. We specialize in a comprehensive suite of marketing services, including GTM strategy, content marketing, SEO, and more.
We are seeking a results-driven B2B Growth Marketer to fuel our clients’ business expansion through innovative marketing techniques and growth hacking strategies.
Job Overview:
As a B2B Growth Marketer at Orange Owl, your primary role will be to identify and leverage growth opportunities that drive customer acquisition, engagement, and retention for our B2B clients. You’ll be responsible for creating and executing growth strategies across various channels to ensure long-term scalability and success.
Responsibilities:
- Develop and implement growth marketing strategies to drive lead generation, customer acquisition, and retention.
- Collaborate with product, sales, and marketing teams to identify new opportunities for growth.
- Conduct market research to identify key customer segments and trends.
- Experiment with growth hacking tactics and A/B testing to optimize marketing funnel performance.
- Use data and analytics to measure the success of campaigns and iterate on strategies based on insights.
- Implement multi-channel campaigns across digital platforms (SEO, email marketing, paid ads, etc.) to drive growth.
- Develop and maintain dashboards to track KPIs and performance metrics for growth initiatives.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- 3+ years of experience in a growth marketing role within the B2B sector.
- Proven experience in building and scaling marketing programs that deliver measurable business results.
- Strong understanding of growth hacking techniques, digital marketing tools, and analytics platforms (e.g., Google Analytics, HubSpot).
- Excellent problem-solving and analytical skills, with the ability to make data-driven decisions.
- Ability to collaborate cross-functionally and thrive in a fast-paced environment.
What We Offer:
- A fast-paced, innovative work environment where you’ll have direct input into the growth strategies of our clients.
- Opportunities to work with mid-sized to large B2B companies across various industries.
- Access to cutting-edge growth marketing tools and techniques.
- A collaborative and supportive team that values your input.
Application Process: Interested candidates should submit a resume, a brief cover letter outlining their experience with growth marketing, and examples of campaigns that have driven measurable growth.